LEGO, the world’s most successful toy company, is "embracing neurodiversity and fostering inclusive experiences for all fans, especially children." Working with the nonprofit KultureCity, the Danish toy brand aims to have all its stores in the US and Canada "sensory certified" by the end of April, with plans to expand into more countries later in the year. KultureCity requires at least 50% of staff at any certified LEGO store and the LEGO House to receive inclusion training, but the certification process is ongoing. KultureCity staff have created visual stories to help neurodivergent families before they even arrive. Each LEGO site will be equipped with sensory bags for its autistic guests that include noise-reducing headphones, fidget tools, visual cue cards, and a lanyard. All three U.S. LEGOLAND Resorts became Certified Autism Centers last year.

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